Cookies policy

Last updated: 28/09/2019

We are committed to collecting, using and storing your data responsibly and in accordance with the applicable privacy laws. This Cookie Policy (“Policy”) describes the different types of cookies and similar technologies that we use on our Website www.urufu.com (“Website”).

To the extent any personal data is processed through cookies or similar technologies, our Privacy Policy applies and complements this Policy.

A. What are Cookies?

In order to make our Website easier to use and navigate, we sometimes place small data files on your computer or mobile device. These are known as cookies. They enable our Website to store a user’s configuration and preferences (e.g. login credentials, language preference, font size, display settings, etc.) over a certain period, so you do not have to keep re-entering information whenever you revisit our Website or browse between pages.

In most cases, websites will use cookies to improve your user experience by allowing that website to “remember” you, either for the duration of your visit (“session cookies”) or for repeat visits (“persistent cookies”).

Cookies serve various purposes, like allowing you to navigate efficiently between pages, storing your individual preferences, remembering your shopping cart and generally improving your experience on our Website. Furthermore, cookies make your interaction with our Website easier and faster. Without their use, our Website would consider you a new visitor every time you move to another page (for example, when you are logged in and move to another page, it would not recognize you and you would have to re-enter your login details).

Most browsers are set to accept cookies automatically. Nonetheless, if you wish, you can block or delete cookies (for details see section C). However, if you do so, some parts and/or functionalities of our Website may no longer work properly.

B. Which Cookies are used?

Cookies may originate from two different sources. They are either directly set and used by us (“first party cookies”) or they may be set and used by third parties (“third party cookies”). Third party cookies may “follow” you through various websites and for a longer period. Parties placing these cookies may be suppliers with whom we cooperate to deliver our Website, companies that participate with us in affiliate marketing programs and other parties. For example, social media cookies (such as Google or Facebook cookies) that collect information about social media usage. We use social media cookies to integrate social media sharing tools into our Website and to measure the effectiveness of these sharing tools. We use third party cookies to help us analyze our Website and its use, and to enable tailored advertising.

Our Website uses three types of cookies, depending on their functionalities and purpose:

Essential cookies: These cookies ensure a correct functioning of our Website and its services. Without those cookies, our Website may lose certain functionalities.

Analytics cookies or similar technologies: These cookies collect information about your use of our Website and enable us to improve the way it works. Analytics cookies show us which are the most frequently visited pages, help us record any difficulties you have and show us whether our advertising is effective or not. This allows us to see the overall patterns of usage of our Website, rather than the usage of a single person. We use the information in aggregated form to analyze Website traffic and perform statistical analyses of the collective characteristics and behavior of Website visitors by measuring demographics and interests regarding specific areas of our Website. We also use Google Analytics, which uses cookies and similar technologies to collect and analyze information about use of our services and report on activities and trends. This information allows us to measure Website performance and improve our services. This service may also collect information regarding the use of other websites, apps and online resources.

Targeting and advertising cookies or similar technologies: These are mainly used to deliver adverts more relevant to your personal interests. This is called “retargeting”. This means cookies, pixels or plug-ins that are usually placed by carefully selected advertising networks (e.g. banner advertising) based on your browsing behavior on our Website. This may lead to our products and services being offered to you when visiting other websites. In addition, it may occur that our Website uses other cookies and similar technologies to facilitate the following services:

  • Google Analytics – To measure and analyze the use of our Website (privacy policy, opt-out).
  • Facebook – To provide us with statistics and insights on your use of our company page on Facebook (privacy policy). Please refer to our Privacy Policy for more information (“Uses and Disclosures in connection with Facebook”).

C. How can I manage my cookie preferences?

We advise you to allow the use of cookies and similar technologies in order for your browser to work properly and to optimize the use of our Website. However, if you do not feel comfortable with their use, it is possible to opt-out and prevent your browser from recording them. Be aware that blocking or deleting cookies could result in you being unable to access some areas of our Website or may cause some of the features to function improperly.

The first time you visit our Website, you can submit your cookie preferences adapting your cookie preferences through your standard browser settings. How you can do this varies from browser to browser:

Chrome https://support.google.com/chrome/answer/95647?hl=en
Firefox https://support.mozilla.org/en-US/kb/cookies-information-websites-store-on-your-computer
Internet Explorer https://support.microsoft.com/en-gb/help/17442/windows-internet-explorer-delete-manage-cookies
Safari https://support.apple.com/en-gb/HT201265
Opera https://blogs.opera.com/news/2015/08/how-to-manage-cookies-in-opera/

D. Changes to this Cookie Policy

We may change our Cookie Policy from time to time, to keep it updated or to comply with legal, business or technical requirements. Please see the “LAST REVISED” legend, displayed at the top of this page to see when the Policy was last updated.

Any changes to this Policy will become effective when the updated version is available on or through the Website

E. How to contact us

Any further questions on how we use cookies and similar technologies on our Website? Do not hesitate to contact us by sending an email to info@urufu.com, or by writing to us at the address mentioned in our Privacy Policy.